| Website and server logs | IP address, time, URL, browser/device and error data | Secure operation, troubleshooting and abuse prevention | GDPR Art. 6(1)(f) | Usually 30–90 days; longer for a security investigation or legal claim |
| Contact and demo request | Name, company, email, phone, message, source and time | Answering requests, arranging demos and pre-contract steps | GDPR Art. 6(1)(b), (f) | Usually 3 years after closure; contract retention if converted |
| Partner account and team | Name, business contact, company, role, login and security data | Account, permissions, 2FA and service delivery | GDPR Art. 6(1)(b), (f) | Contract term plus usually 3 years; mandatory records longer |
| Contract acceptance | Acceptance, time, IP, document version and immutable snapshot | Contract performance, evidence and legal claims | GDPR Art. 6(1)(b), (c), (f) | Applicable contract, limitation and commercial retention periods |
| Payment and invoicing | Company/billing data, VAT ID, amount, currency, transaction/invoice ID and status | Payment, recurring charge, VIES validation, accounting and invoice | GDPR Art. 6(1)(b), (c) | Invoices/accounting records generally 8 years; business letters 6 years |
| Support and tickets | Contact data, ticket, screenshot/attachment and technical metadata | Support, troubleshooting, security and quality | GDPR Art. 6(1)(b), (f) | Usually 3 years after closure; longer for disputes/security incidents |
| Newsletter and marketing | Name, email, consent and opt-out data | News, product information and proof of consent | GDPR Art. 6(1)(a), or permitted legitimate interest for customers | Until withdrawal; minimal suppression data may remain |